DIDDY BEATS JAY Z, 50 CENT AS HIPHOP’S RICHEST ARTISTE FOR 2012

Diddy. Photo by Bauer Griffin

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10 years from now, we’ll still be on top…I thought I told you that we won’t stop’ – (Diddy on ‘Mo’ money, mo’ problems’, 1997)

Well, it is way over 10 years, precisely 15 years now, and Sean ‘Diddy’ Combs is still on top as he has been announced by Forbes.com as the wealthiest rapper alive, beating big players like Jay Z, Baby and 50 Cent.

Diddy according to Forbes hit the number one spot with a networth of $500m (N78b) – with business ventures in his ‘Sean John clothing line, Ciroc Vodka (which was aided by the new Peach flavor), the marketing firm Blue Flame and his newly-signed deal with Comcast for his very own cable channel, Revolt, which is set to launch next year’.

Financial experts say if Diddy successfully acquires and develops Revolt, he might just be on his way to the $1b mark.

Brooklyn rapper and entrepreneur Sean ‘Jay Z’ Carter falls second place with $460 million, producer Dr. Dre with $270 million, Cash Money C.E.O Baby with $125m and rapper 50 Cent with $100m.